Today, Saturday, May 14, is World Fair Trade Day. In that spirit, I recently dusted off a college paper I’d written on Fair Trade. Re-reading pages of charts and theories, I was struck by the number of similarities with Agros.

Fair Trade, as we see it today on our supermarket shelves, began with coffee. And not just because so many of us depend on it for our morning routines! Coffee grows best in mountainous regions around the equator—and needs a lot of TLC; the required degree of attention makes coffee best suited for growing by small family-farms, not large multinational corporations. In fact, around 70 percent of the world’s coffee is produced by poor family farmers in the developing world.
That sounds great for the farmers, right? We, in coffee-saturated Seattle, daily cough up $4 for one latte; but family farmers historically have seen almost none of that. Instead, they have sold their beans to intermediary agents. Known as “coyotes,” these agents cunningly colluded together, so that producers in a given region have literally only one buyer for their products; the buyer named whatever price they wanted, then sold to big coffee corporations at exorbitant profits. Year after year, farmers have sold their coffee for less than the cost of production.
So how do people stay “in business” if their products are purchased for less than the price of production? Here in Seattle, you close up shop and go work for someone else! But imagine the mountainous regions of Nicaragua or Guatemala, where coffee has been the principal livelihood for generations; imagine winding mud roads that prohibit access to new markets; imagine low literacy and education that prevent new business ventures. As a result, we see inescapable poverty, loan sharks, migration, human rights abuse, slave labor, indebtedness, hopelessness, landlessness… And that’s the part of the story where Fair Trade NGOs stepped in to restore hope and opportunity to the world’s poor!
…Wait, that sounds like Agros’ vision statement…
What is Fair Trade’s ultimate goal? Superfluity. That is, to build sustainability and capacity in cooperatives, freeing rural producers from the cycle of poverty so that the NGO is no longer needed! Through fair trade, farmers negotiate directly with contract buyers; get fair, sustainable prices for their products; and pass on the blessing to other farmers still in poverty. …sounds a lot like Agros!…
Though the primary focus of Agros’ work has been village development with landless farmers, there are hundreds of families around Agros communities who continue to live below the poverty line, even though they own small plots of land. With just a marginal increase of services, Agros could provide training, technical assistance and credit opportunities to these families, as well. And, like a symbiotic relationship in nature, the village and surrounding families would nurture each other:
- the village, as a center for community knowledge and training;
- the surrounding families, as leverage for sustainable economic opportunities—securing more profitable contracts (with an increased volume of agricultural production in cooperatives), conserving natural resources and critical watersheds, and collectively advocating with local authorities for more services in the region.
Agros staff first extended training and credit to neighboring, small land-holding families in Nebaj, Guatemala, when Atlas Coffee, a Washington-based coffee export company, offered a contract to the Agros village of Trapichitos—if they could come up with enough volume of coffee. So, families throughout the entire region were trained to cultivate their land efficiently and sustainably, and to negotiate cooperatively with the exporter. As families and communities have gained more experience and confidence in making decisions and in managing the project, Agros’ involvement has decreased so the project can become self-sustaining. The entire region has experienced an economic lift, attracting new investors, contracts, and microfinance opportunities, as well as infrastructure improvements by the municipal government.

This regional work both provides new economic opportunities to neighboring poor families and strengthens the sustainability of Agros villages—by addressing environmental degradation and facilitating better commercial contracts for agricultural production with increased volume. In that particular regional coffee contract, a total of 18 communities are working together. Coffee purchased directly from Agros farmers by Atlas Coffee is now sold throughout Washington—from Street Bean, a job-training coffee shop for street youth, to an executive suite at the Microsoft headquarters—and exported around the world by local roasters.
Today, Agros facilitates a number of regional cooperative projects in our villages and the surrounding areas, including coffee, chilies, snow peas and other vegetables—with plans to continue cultivating these symbiotic relationships in the future.
So, on World Fair Trade Day, I plan to raise my cup of Fair Trade coffee to celebrating the hard work and accomplishments of the growing Agros family!
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